L’Oréal’s Beauty Breakthrough

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Since being founded in 1909, L’Oréal has had an aim to innovate what we call beauty. The brand is in the process of releasing the first ever battery-free UV sensor, what a catch! This beauty innovation aims to help individuals track their sun exposure as well as UVA/UV damages. It […]

Trend Alert: Galaxy Theme to Dominate Beauty Scene this Winter

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This winter is all about being bold and shining like a star, even when it comes to beauty products! Numerous beauty brands have announced that they are releasing Galaxy inspired collections that are full of glitter, bright colours, and holographic palettes. In fact, Rihanna’s Fenty Beauty eyeshadow Galaxy Holiday palette […]

Balmain and Alexander McQueen Shine with Florals and Ruffles in France’s Capital!

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Paris Fashion Week brought the cream of the crop to the runway this year. Alexander McQueen, Christian Dior, Givenchy, Balmain, and St. Laurent delivered with their designs. L’Oreal Paris also had a beauty and fashion catwalk for the first time, which featured actresses Helen Mirren and Jane Fonda as models. […]

Our Favourite Bollywood beauty looks from Cannes 2017

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Nobody doubts the beauty and elegance that our favourite Bollywood queens bring to the red carpet every year. Aishwarya Rai, Sonam Kapoor, Deepika Padukone and many other Bollywood beauties have year upon year impressed us with their fashion and beauty looks! Of course when you’re representing L’Oreal at Cannes Film […]

Olivier Rousteing Will Partner with L’Oreal on Lipstick Collection

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Olivier Rousteing, creative director of Balmain and BFF to the Kardashian/Jenner clan, has announced that he will partner with l’Oreal Paris on a capsule collection of Color Riche lipsticks. Olivier will assist in all facets of the production, from selecting the 12 hues, to designing the packaging, to assisting with the campaign. […]

L’Oréal Paris Announces Deepika Padukone As New Beauty Brand Ambassador

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It was announced on Saturday that Bollywood star Deepika Padukone would be the newly appointed global brand ambassador for beauty brand L’Oréal Paris. Padukone fits well with the brand because she embodies beauty, confidence, and grace. L’Oreal Paris’ message has always been “because you’re worth it” and Padukone truly believes […]