Missguided Takes The Lead in Body Positivity: #InYourOwnSkin

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Missguided has recently made waves in its new campaign which celebrates “female flaws” rather than erasing them from their models pictures. The campaign is called “In Your Own Skin” and features Missguided models with various features such as freckles, skin conditions and diverse body types. In it’s brand campaign announcement, […]

Selena Gomez’s Coach campaign ad slammed by netizens

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In the marketing world, celebrities and photoshop go hand and hand and many fashion labels believe in the power of photo rendering applications to achieve those “perfect” images that legitimate fans can hype about. It seems that this wasn’t the case for Selena Gomez’s recent campaign ad for Coach. Released on Instagram earlier […]

Missguided: #MakeYourMark Campaign

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One of UK’s top clothing brands “Missguided” is challenging the way we perceive beauty and our body. Their new campaign #MakeYourMark promotes body positivity. Missguided has now joined the few brands like Mod Cloth, Aerie, & Other Stories, and Asos, that are focusing on size inclusivity and body positivity. It […]