Living, Social

The #WhatDoesItTake Social Media Campaign for Syria

As recently reported on the World Food Program’s website, between March 2011 and March 2015 more than 200,000 people have been killed in Syria. The UN estimates that more than “11 million people have been forced to flee their homes during this time, and at least 12.2 million people are in need of some form of humanitarian assistance.” At this time the United Nations calls on the public, member states and world leaders to join the #WhatDoesItTake social media campaign so people can express their frustrations around the deteriorating humanitarian situation, and to send a message of solidarity with the people of Syria. Valerie Amos, Under-Secretary-General for Humanitarian Affairs at the UN states, “This crisis has a tragic human cost,” further adding that “Syrians need peace now – they need to know that the world is committed to securing their children’s future.” People can participate in the above mentioned campaign by posting a picture of themselves holding up the sign #WhatDoesItTake, then posting their picture to Facebook, Twitter and Instagram using the hashtag #WhatDoesItTake and adding a message of solidarity. All images will be captured on the campaign website thereby creating an online photo wall of solidarity and support. To date more than 20 UN and humanitarian leaders have already signed up for the campaign, these include UN Secretary-General Ban Ki-moon, USG Valerie Amos, UNICEF Executive Director Anthony Lake, WFP Executive Director Ertharin Cousin, UNDP Administrator Helen Clark, WHO Director-General Dr. Margaret Chan, IOM Director General William Lacy Swing and UNFPA Executive Director Dr. Babatunde Osotimehin, as well as senior figures from the Red Cross and other NGOs.  

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